Is there a contrary definition or understanding of the term currently or is there unanimity in the understanding of that term or product?

Having studied big trends that have influenced the evolution of (Corporate) Communication, and business, you now have the task to identify a developing trend which, in your opinion, could impact how we communicate and do business in the foreseeable or distant future. This could be an idea, a tool/gadget/software, an event or a futuristic musing, which in your opinion could impact (corporate) communication/business direction. Allow yourself the freedom to imagine and be creative and daring in your proposals. You can choose from the suggested list below, but you are also free to explore your own ideas. Your rubric is in-built into the task. Succinctness, clear explanations, and seriousness of thought will be awarded 10 points per professor’s evaluation.
1. Clearly identify a trend, idea, gadget, or product that you believe could impact how we both communicate and/or do business in the foreseeable future. Briefly trace the origin, source, development, history and current state of that trend, idea, gadget or tool (where did it come from, what does it do, how is it used, has the use changed over time, etc., cite source).-10 points2. Define the term or clearly explain the idea, product or trend from researched literature. Is there a contrary definition or understanding of the term currently or is there unanimity in the understanding of that term or product? Cite source? 10 points3. Make a connection and relate the idea, tool, event, trend etc., to one concept, theory, idea, fact we have discussed in class so far. Be very clear about how the discussion of your trend connects to an aspect of classroom discussion. 20 points4. What fundamental aspect of how communication/corporate communication or business is done today do you foresee the new trend impacting and in what way/s? Predict the direction, growth, trajectory or adoption of this new trend. Might there be some shortcomings or possible backlash introduced by such a change? You are free to speculate, backed by research, here (cite source/s). 20 points
5. How should corporate communicators (or corporate communicators to be) strategically position themselves and their institutions today, to take full advantage of and benefit from those changes/trends in future? What sorts of counsel should they offer to top management to seize advantage of this future trend? 20 points