The tasl is to write an essay explaining the fundamental concepts (value, exchange, and relationship) and applying them to the brand, the5th as an example. I have included in information pack and marking rubric regarding the essay. I also have iuncluded a brief outline that I have done with a few references, however I do need 2 more references for my reference list. There is not minimum number of pages to write, however there is a word count of 1400 words ( /- 10%).

The post The tasl is to write an essay explaining the fundamental concepts (value, exchange, and appeared first on .